The Only Ladbrokes Review You’ll Need

T&Cs apply | Commercial content | New Customers Only | 18+

The fact that Ladbrokes has been in business since 1886 pretty much says all that needs to be said about their pedigree. Of course, in this Ladbrokes review we’ll be focusing more on the current face of the company, which attracts millions of online sports betting fans from all over the world. We carried out an extensive Ladbrokes review of every important element of the package, in order to determine how this service provider stacks up against the competition. Check out the summary of the scores we awarded below, before reading over our Ladbrokes review in full.

Ladbrokes Categories Rating
Welcome offer
Mobile App
Payment options
Customer service
Streaming/Live options
Average rating

Welcome Offer – 4 /5

At the time of our Ladbrokes review, the primary welcome bonus for new customers was advertised as Bet £5 Get £20. Simply by using the Ladbrokes promo code, the new customers will be eligible for this free bets bonus.

The bonus is exclusively available to newcomers and can be used once only per person. In addition, the free bet amount will be determined by how much the player puts on the line with their first bet.

How to claim the Ladbrokes Offer

18+ New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 7 days on sports, stake not returned, restrictions apply. T&Cs apply. T&Cs apply

The wager must have odds of 1/2 or greater to qualify and the bonus will be paid in the form of free bets. Only certain payment types are eligible for the free bet – check out the full terms and conditions at Ladbrokes for more information.

Betting markets – 5 /5

During our Ladbrokes review, we found absolutely nothing negative to say about the quality or quantity of betting markets on offer. As is the case with most leading sports betting services, the A-Z list features absolutely everything the average customer needs.

The complete list of sports includes American Football, Athletics, Basketball, Horse Racing, Baseball, Beach Volleyball, Boxing, Chess, Cricket, Cycling, Darts, Football, Golf, Greyhounds, MMA, Ice Hockey, Motor Sports, Politics (Ladbrokes was the first bookmaker to ever accept bets on politics in the 60s) Rugby League, Rugby Union, Snooker, Speedway, Tennis Volleyball and many more.

There may not be quite as much diversity when it comes to specials and more diverse international markets, but they certainly cover all important bases impressively.

Ladbrokes Odds – 3 / 5

The problem with the odds and margins at Ladbrokes is not that they aren’t competitive, but that they are often beaten…even if just slightly. On the whole, we found during our Ladbrokes review that the odds available to online customers were just about the same as elsewhere. However, certain margins were found to be a tad higher, diluting the odds available. For example, football margins come out at around 6.2%, basketball a very high 8.2% and tennis 6.6%. Across all markets, the average margin at Ladbrokes is 6.2%, which is a little higher than industry averages. Odds and margins do, however, tend to be a little better for those placing bets in-person at Ladbrokes locations.

Ladbrokes app – 5 / 5

We extended our Ladbrokes review to the firm’s mobile betting service, which we could only give the highest score of five out of five. Ladbrokes gives customers the option of downloading the iOS or Android app, or using the browser-based mobile version of the standard platform.

In both instances, the experience is extremely user-friendly, feature-rich and hugely enjoyable. We found no problems with performance across any of the platforms and devices we tested, while at the same time finding the mobile alerts service hugely useful. In short, everything you can do via the standard desktop site is quick and easy to do with the mobile app.

ladbrokes app screen

Ladbrokes payment options – 4 /5

On the positive side of things, Ladbrokes accepts a wide variety of payment types for both deposits and withdrawals, which in both cases are almost entirely free of fees and charges. In terms of deposits, all payments made during our Ladbrokes review were processed quickly and securely. The list of payment types accepted includes debits cards, PayPal, bank wire transfer, skrill, Neteller and more. In all instances, transfers into players’ accounts are free and processed instantly – with the exception of bank wire transfers, which can take up to five working days.

When it comes to withdrawals, we tested a few methods for our Ladbrokes review and found performance to be about average. Debit card withdrawals take up to three days to process, PayPal around six hours and bank wire transfers around five working days. Not the worst performance, but also a little on the slow side compared to certain rivals. No fees apply to any withdrawals, with the exception of bank wire transfers where the customer must pay any applicable bank charges.

Customer care – 5 /5

As would be expected from any brand of such a size, we found customer service standards during our Ladbrokes review to be outstanding in every way. Getting in touch in the first place is easy – the team is available on a 24/7 basis via live chat, telephone and email. What’s more, an extensive range of international languages are supported, including English, German, Greek, Spanish, Swedish, Danish, Chinese, Portuguese, Finish, Norwegian, Thai, Croatian, Slovakian, Slovenian, Romanian, Hungarian, Czech, Russian and Bulgarian.

Our Ladbrokes review involved putting the team to the test with a wide variety of challenging and unusual questions, which in all instances were answered with enthusiasm and professionalism. Very impressive on the whole.

Streaming on Ladbrokes – 4 /5

We checked out the live streaming service available during our Ladbrokes review and found it to be among the best we’ve come across. It might be fair to say that things could stand to be improved a little in terms of the quantity of live football streaming available, but the rest of the live streaming package is outstanding.

What’s more, Ladbrokes also offers a truly excellent in-play betting console, which pairs perfectly with the live streaming service. The primary sports covered by the live streaming service at Ladbrokes include cricket, darts, football, snooker, ice hockey, rugby, basketball and more.

Our Verdict of Ladbrokes – 4/ 5

Bringing it all together, we awarded a score of four out of five after our Ladbrokes review, having found the vast majority of what’s on offer to be truly impressive. When it comes to the most important services, features, functions, tools and so on, Ladbrokes scores top marks all-round. The range of betting markets is great, the promotions available are solid and the mobile experience is outstanding. In addition, the customer service team is first-class in every way and the live streaming service is generally excellent.

The only slight downsides we came across were the slight delays attributed to most withdrawal methods, along with not quite enough football coverage for the live streaming service. On top of this, we found it a little disappointing during our Ladbrokes review to note that the odds and margins for online sports betting weren’t quite as competitive as we’d have liked them to be. In addition, Ladbrokes could probably benefit from adding another couple of bonuses or ongoing promotions, as while the deals on the table are good, they’re a little lacking in numbers.

What We Like What We Don’t Like
Excellent platform Not the best odds and margins
Outstanding customer support A few more promos needed
Generous welcome bonus Slow withdrawals
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