Euro 2020 New Customer Offers: Best Offers

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As we gather pace towards this summer’s major international football competition the betting industry is awash with Euro 2020 new customer offers.

Major betting firms make available bonuses, free bets, cashback and price boost in an attempt to catch your eye and convince bettors to place predictions on their sportsbook website or mobile app over the competition.

Best Euro 2020 New Customer Offers

Below you’ll find a table detailing our pick of the best Euro 2020 new customer offers available ahead of the June kick-off. This serves as a handy guide to what’s on offer at the top bookies. Simply choose the one that catches your eye and click to secure your share.

Bookmakers New Customer Offer Claim the Bonus
bet365 logo
Welcome Bonus Coming soon >>
Ladbrokes logo
Bet £10 Get £30 in Free Bets Coming soon >>
coral logo
Bet £5, Get £20 in Free Bets Coming soon >>
Paddy Power
Paddy Power logo
£20 risk-free bet & £5 same game multi Coming soon >>
William Hill
William Hill logo
Bet £10 Get £30 in free bets Coming soon >>

Ladbrokes Bonus T&Cs:

18+. New UK+IRE Customers only. Promo code 'G30' required. Min first bet £10. Must be placed within 14 days of account reg. £30 credited as 3 x £10 free bets. Not valid with CashOut. Free bet valid for 4 days. T&Cs apply.

Coral Bonus T&Cs:

18+ Eligible UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days, stake not returned. No cash-out, restrictions & T&Cs apply

Paddy Power Bonus T&Cs:

New customers only. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund is £20. Only deposits made using Cards or Apple Pay will qualify. £5 Same Game Multi free bet will be available to claim from the promotions hub after the qualifying bet has been settled & will be valid for 7 days. T&Cs apply.

William Hill Bonus T&Cs:

18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions applySee full T&Cs

How Do I Claim the Euro 2020 New Customer Offers?

Regardless of which of the above Euro 2020 new customer offers you claim from the above list, you’ll find the signup process to be quick and easy. It takes just a few minutes to register for a new player account and bag the bonus.

Follow the below guide to sign up and get the bonus you deserve in the quickest possible time.

  • Click any link to your preferred bookmaker on this page
  • Hit the join now tab on the homepage
  • Fill in the registration form, providing name, postcode and date of birth
  • Provide a promo code if requested
  • Make a qualifying deposit and sportsbook bet at minimum odds
  • When your first bet has been settled the welcome bonus will be added
  • Download the bookmaker’s mobile app

Euro 2020 New Customer Offers

How We Picked Our Best Euro 2020 New Customer Offers

Before giving more details on our selection of the standout Euro 2020 customer offers it’s worth explaining the thought process involved. How did we decide on which bookmakers made the final list? What impressed us on some and which factors put us off others?

Before going any further, however, it’s worth remembering that the list of the best new customer offers is subjective and the thoughts of our authors. When looking for a betting bonus, such as a new customer offer you should go for the promo that best suits your needs as a gambler.


The gambling industry is much more competitive now than it has ever been. Almost overnight, reputation and standing in the game stood for nothing, sports bettors concerned only with getting the best offers and promotions for their stake custom.

In order to stand out in such a cut-throat business, the leading bookies must go above and beyond with their promotions to stand out against the competition. That’s where Euro 2020 new customer offers come into play.

Giving potential bettors a better deal than they’ll get elsewhere encourages you to bet with one bookie over another. It’s a great time to be a sports bettor. Take advantage.


The leading bookmakers also offer a live streaming service. It’s worth remembering not all online betting sites and apps offer this service. If your current bookie doesn’t make available live streaming, you should seriously consider moving to one that does to get the best and most modern sports betting experience available.

Bookies offering live streaming allow members to place their bets on various sports and watch their progress through an HD quality live stream with crystal clear sound.

This feature covers all UK and Irish horse racing and comes at no extra cost on top of your stake. There are also live scores, stats and in-play betting odds included on the live streaming page.


To get the best online sports betting experience available you must be playing with a bookmaker offering a modern mobile app. The firms featured in the final list of bookies offering the best Euro 2020 new customer offers also boast fast, reliable and user-friendly mobile apps that can be downloaded to Android, iOS and Windows devices.

Why is a capable mobile app important? It allows you to cut the ties that tether you to your home computer or looking at the betting office. With a mobile app downloaded to your phone or tablet device, you are always just a click away from a thrilling sports bet.

The apps have all the fixtures and markets you’d find on the desktop site but with the added benefit of being able to gamble on the go. The app is ready to bet when you are.

Markets and Odds

The more the better when it comes to markets and odds. When looking for a new betting partner you want a wide range of sports covered – such as football, horse racing, greyhounds, tennis and boxing – with even more markets attached to each.

After signing up and landing your new customer offers you want to have the likes of the match-winner, both teams to score, total goals, first goalscorer and correct score at the touch of a button.

Having as many markets and sports available as possible is great but you also want to be sure you are getting the very best betting odds. Pick a Euro 2020 match that catches your eye and check any respected odds comparison website.

You are on the lookout for bookies offering generous betting odds on the most popular markets. You want to get a fair market price as often as possible.

This will make a major difference to your profit and loss balance following Euro 2020. Each of the bookies mentioned in the table near the top of this review can be trusted to offer competitive odds. It’s no longer important to simply back a winning selection, you must do so at the best odds available.

Euro 2020 new customer offers come in all shapes and sizes. There really is something to suit all types of backers and you’ll discover at least a few Euro 2020 welcome offers that appeal to you. Below you’ll find a list including some of the bonuses you can expect to find ahead of the June 11 kick-off date, a brief explanation added to each.

Deposit Matched Bonus

This is the most common of Euro 2020 sign up offers. Open an account with your bookmaker of choice and they will often match your first deposit and bet as a free bet.
For example, if you sign up at bet365, deposit and bet £100 on a sportsbook selection with minimum odds you’ll receive £100 worth of bet credits to use on the sports market of your choice.

Free Bets

There aren’t quite as many free bets available to new customers as there once were but a few still exist and you can find them if looking hard enough. Paddy Power offers customers a £10 risk free bet. How this works is you must sign up, deposit and bet £10 on sports. If your bet wins, you’ll land the profit due but if the bet loses, you’ll get your £10 stake back.

Profit Boost

This is a marketing tool aimed at helping one bookmaker stand out from the crowd against the competition. If you back a winner, such as a football accumulator, certain sites and apps will boost your profits. This usually depends on how many selections you get right. New customers may also get a % profit boost on single winners.

Enhanced Odds

Enhanced odds is a traditional method to win your custom. It isn’t exactly imaginative, but it does the job and sports bettors love the enhanced odds promo. If you are a new customer, you may get access to a bigger price than is available to most other punters.

Back an England outright win, for example, and you could get an increased price. Keep your eyes peeled for this type of promo.

Extra Places Each Way

Extra places each way is usually reserved for horse racing backers betting on a big event such as the Grand National, but it has become more popular in the world of football betting in recent years.

It can be used to good effect on the first goalscorer market where you can bet on the player to score the first goal of the game or back the selection each way. More places mean more chance to land a payout on your selections.

Euro 2021 Sign Up Offers

What Euro 2020 Offers and Bonuses are There for Existing Customers?

Bookmakers do roll out the red carpet when offering Euro 2020 free bets and Euro 2020 welcome offers to new customers signing up for an account, but what happens after you have used your promo?

At the sites mentioned in our list, you certainly won’t be forgotten about after registering.

The top names in the industry ensure they look after their existing customers, those already loyal to the cause, by sending out a list of recurring promotions and bonuses.

Check the promotions page of your betting site or app for an updated list on deals available to those already signed up.

Price Boosts

Price boosts are often attached to the most popular selections, such as England to win their opening game. If a large number of sports backers are sure to get their cash down on a bet with short odds it makes sense for the marketing team to ease the odds and offer you more for your stake.

It also helps a bookmaker stand out from the crowd, their generosity catching the eye.

Insurance Accumulators

This has become common in the gambling industry. If you place a football accumulator with three or more selections at minimum odds and are let down by just one, many bookies will refund your losing stakes as a free bet. This allows you to have another go at beating the traders.

Goal Scorer Specials

First goal scorer and anytime goal scorer bets are popular with punters, but some firms offer goal scorer specials in an attempt to impress. An example of this type of promo may be double odds if your player scores the first goal of the game and goes on to add a second or even a hattrick.

Money-Back Deals

Money-back deals come in many forms and can include funds paid back in cash or as free bets. If you back a selection to win and it doesn’t go according to plan, you may have a chance of getting your losing stakes refunded. This could be if the favourite wins or your team take the lead only to go on to lose the match from a winning position.

Enhanced Odds

Enhanced odds are available to both new and existing customers. You could get enhanced odds on your build. A bet promotion may offer a bigger price on a player to score first.

Sometimes this is a small enhancement, but it could also be a considerable boost if a bookmaker really wants to make a noise and hurt their competition.

How to get the Best out of Euro 2020 Sign up Offers and Bonus Bets

As you’ll discover from reading this review of the best new customer offers and Euro 2021 sign up offers, there’s a promotion to suit all types of football bettors. Choosing the right one for you is crucial.

Pick wisely and the bonus could be used to get you off to a great start. Make a poor decision and you could spend too long finding the best way out of an account while the Euro 2020 games are in full flow.

Thankfully, each of the online betting firms mentioned in this review gives customers great offers, generous betting odds and outstanding promotions. Getting the right special is important but so too if using it in the correct manner to ensure it works for you.

How do you get the best out of your Euro 2020 sign up offers and bonus bets?

It is always advisable to open an account with as many bookmakers as possible. The more the better here. When opening an account with a few bookmakers you increase your chances of getting great odds.

You will also receive a welcome bonus and promo with every firm you join. These could include free bets, risk-free bets, price boosts, extra places each way and money back.

You should also read the terms and conditions attached to each betting promo before signing on the dotted line. Some bookies offer welcome bonuses that seem too good to be true and that’s because many are, as is proven when reading the small print.

It may take a while, but going through the terms and conditions ensures you have a full and proper understanding of how a special betting offer works, how best to use it and any potential pitfalls associated with taking the offer.

Only after reading the T&Cs will you have all the information necessary to make a bet and this will also limit the chances of any surprises when it comes to collecting any winnings from the bonus.

New Customer Offers for Euro 2020 FAQ

Explore the FAQ section below, there are plenty of interesting answers available.

Who are the Betting Favourites for Euro 2020?

England, France and Belgium are fancied by the traders to win the prize outright.

Which Bookie Offers the Best Odds?

Any of the online betting sites and mobile apps mentioned in our review can be trusted to offer customers the most generous betting odds.

Will I get Euro 2020 Free Bets?

Some bookmakers offer new customers free bets. Check out our list of the best sites and visit their promotion pages for an updated list of specials.

When is Euro 2020?

Euro 2020 starts on 11 June 2021 and the final will be played at Wembley Stadium, London on 11 July 2021. The competition begins with a round-robin of group games played across major cities and football stadiums across Europe.

Both semi-finals and the final take place at Wembley Stadium and England will be eager to ensure they are included in the last four to make home advantage count.

What Betting Types are Usually Available for Euro 2020?

Any of the bookmakers mentioned in this review allow you the opportunity to bet on the competition outright or each match included in the schedule. Predict outright winner, first goal scorer and even player of the tournament.

How to Find the Best Euro 2020 New Customer Offers?

Click the links included in our table of the best Euro 2020 betting sites near the head of this review to get your share of the best promotions, including new customer offers.

How can I watch Euro 2020?

Euro 2020 matches will be shown on several live TV stations as well as live streaming pages on desktop computers and mobile apps. It will be the football competition most covered online and on TV ever. Never miss a match.

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