<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Pitch Invasion - A Blog Exploring Soccer Around The World &#187; Richard Scudamore</title>
	<atom:link href="http://pitchinvasion.net/blog/tag/richard-scudamore/feed/" rel="self" type="application/rss+xml" />
	<link>http://pitchinvasion.net</link>
	<description>A soccer blog featuring essays, news and photography exploring soccer around the world</description>
	<lastBuildDate>Tue, 07 Feb 2012 13:44:46 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Game 39 Dead in the Water? Not So Fast</title>
		<link>http://pitchinvasion.net/blog/2008/02/29/game-39-dead-in-the-water-not-so-fast/</link>
		<comments>http://pitchinvasion.net/blog/2008/02/29/game-39-dead-in-the-water-not-so-fast/#comments</comments>
		<pubDate>Fri, 29 Feb 2008 15:38:06 +0000</pubDate>
		<dc:creator>Tom Dunmore</dc:creator>
				<category><![CDATA[Diary]]></category>
		<category><![CDATA[Game 39]]></category>
		<category><![CDATA[Premier League]]></category>
		<category><![CDATA[Richard Scudamore]]></category>

		<guid isPermaLink="false">http://pitchinvasion.net/blog/2008/02/29/game-39-dead-in-the-water-not-so-fast/</guid>
		<description><![CDATA[<img src='http://pitchinvasion.net/blog/wp-content/uploads/2008/02/game39.thumbnail.gif' alt='No to Game 39 FSF banner' /><br clear="left" />Think the Premier League has shelved plans for Game 39?  Think again. We look inside a meeting between the PL chief executive and look at his disregard for the concerns of present supporters.]]></description>
			<content:encoded><![CDATA[<p>Think that the outrage caused by the Premier League&#8217;s proposed international round of games means the whole concept has been shelved and the league might start listening to fans?  Think again. Pitch Invasion has received notes from a supporters&#8217; representative who, along with others in the Football Supporters Federation, recently met with Premier League chief executive Richard Scudamore. Below is the entire text.  Of particular note is Scudamore&#8217;s willingness to trade off traditional fans for new ones, as if they were consumers of cornflakes. </p>
<blockquote><p>Consultation meeting between Mr. Peter Scudamore, Premier League<br />
Chief Exec, and representatives of the Football supporters&#8217;<br />
Federation, the FSF.</p>
<p>Wednesday February 27th 10.30-12.00</p>
<p>FSF representatives were the chairman Malcolm Clarke, together with<br />
one grass-roots member each from the previous week&#8217;s FSF regional NO<br />
TO GAMŁ 39 campaign meetings (clubs whose fan bodies were directly<br />
represented were Aston Villa, Chelsea, Liverpool, Portsmouth and<br />
Sunderland).</p>
<p>3 of Mr. Scudamore&#8217;s staff, including Cathy Long, were also present<br />
but said very little during the meeting.</p>
<p>FSF chairman Malcolm Clarke began by asking Mr. Scudamore what was<br />
the current status of the proposal to play a 39th round of PL matches<br />
overseas.</p>
<p>Before he answered the question that had actually been asked, Mr.<br />
Scudamore embarked on a 10- minute explanation of why the proposal<br />
had to be made out-of-the-blue at the meeting of PL chairmen on<br />
February 7th, how the proposal was leaked some hours before the PL<br />
had called a press conference, and how frustrating this inauspicious<br />
start was to him personally.</p>
<p>He then continued his monologue by spending a further 10 minutes<br />
dismissing some of the objections which had been already been put<br />
forward by the FSF in their written submission, and by many other<br />
voices. Only then did Mr. Scudamore finally answer the original<br />
question, telling us that the proposal was very much ongoing, and<br />
that `we sit before you in the middle of a consultation process which<br />
has had an interesting start&#8217;</p>
<p>`There was unanimous agreement between the 20 clubs in principle &#8211;<br />
there was not a dissenter. The clubs have agreed there is enough<br />
merit in the idea to move it forward [a few moments later he<br />
strengthened this to `so much merit in the idea that it's got to be<br />
considered']</p>
<p>`FORMAT is the issue clubs want to get their heads round most (and<br />
this will be discussed and probably won&#8217;t be settled until<br />
June/July), and if they&#8217;re unhappy with the format, it won&#8217;t happen&#8217;.</p>
<p>`It&#8217;s currently only a proposal, and will only become reality&#8217; he<br />
said, subject to<br />
- consultation<br />
- calendar fit<br />
- sanction of host associations<br />
- club rules</p>
<p>`But we have had to accept from the start that it won&#8217;t be perfect,<br />
there can be no symmetry.&#8217; Mr Scudamore then went on to imply that we<br />
should be grateful that the PL had not proposed to take one of the<br />
existing 38 fixtures out of the calendar and play it overseas. Never<br />
for a moment did he consider that the fact that it won&#8217;t be perfect<br />
and that there can be no symmetry&#8217; means that this Game 39 should not<br />
happen.</p>
<p>`I refute the suggestion that this is all about money &#8211; it&#8217;s about a<br />
whole load of things before it&#8217;s about money. We do have an<br />
international following and by serving it in this way we can control<br />
the wealth redistribution down the league. We have a responsibility<br />
to our fans on a global basis, and we&#8217;ll do it before the big 4 go<br />
off and do it themselves.&#8217;</p>
<p>`It&#8217;s not me that will decide and certainly not Mr. Blatter &#8211; if 14<br />
people stick their hands up that&#8217;s it&#8217;</p>
<p>Emphasising the strength of feeling on the issue and the level of<br />
protest, unprecedented in recent years, Malcolm Clarke called this<br />
a `Rubicon moment&#8217;, and all the FSF representatives backed this up,<br />
stating that this proposal could mark the beginning of the end of<br />
their personal support of a Premiership football club.</p>
<p>In response, Mr. Scudamore stated that `we will have to weigh up<br />
those we lose against those we gain&#8217;. He implied that he felt a lot<br />
of the recent furore had been merely `initial resistance and<br />
reaction,&#8217; and much of it would not be long-term.</p>
<p>[contradicting his earlier statement that] `you can&#8217;t weigh up one<br />
kind of supporter against another and judge whose support is better&#8217;</p>
<p>`Part of the calculation the clubs have to make is to ask `is it<br />
going to cost us? For how many people is it going to be the tipping<br />
point ?&#8217; &#8216;</p>
<p>`For 16 years we have been losing various segments of our supporter<br />
base &#8211; we have lost some, but we have gained a lot more. Part of our<br />
assessment of this project will be those we&#8217;ll lose and those we&#8217;ll<br />
gain&#8230;we&#8217;ll weigh that up in the `is this worth it?&#8217; column.&#8217;</p>
<p>`We know where the balance of the noise is [in the media and grass-<br />
roots furore over this proposal] our difficulty is working out the<br />
weight of that. We know the feelings of those who are making the<br />
noise.&#8217;</p>
<p>`We&#8217;ve only got 330,000 attending fans &#8211; we have to weigh that in the<br />
balance against other stakeholders.&#8217;</p>
<p>However, Mr. Scudamore did state that `if they [the dissenters]<br />
fight above their weight it might put people off .&#8217; So, in spite of<br />
his patronising tone, this does seem to offer apparent encouragement<br />
to the protest campaign.</p>
<p>One interesting phrase he used, when allusions were made to calls<br />
from certain quarters for his resignation (not something the FSF<br />
itself has suggested at all) was that `I am fairly committed to this<br />
proposal,&#8217; suggesting that he does not see it as something he wishes<br />
to stand and fall by, going on to say that `I wouldn&#8217;t be supporting<br />
it if it was more than one extra game, and that if that proposal is<br />
made, say ten years down the line, I won&#8217;t be here anyway.&#8217;</p>
<p>Going back to what he had said earlier in the meeting he told us that<br />
the playing field is far from level already, with huge imbalances<br />
between the financial power of premiership clubs, so `it&#8217;s already<br />
about distortion &#8211; my job is to overcome huge imbalances.&#8217;</p>
<p>This is not about the premier league brand, he said [contradicting<br />
his clear statements of 3 weeks earlier], `it&#8217;s about 20 brands,<br />
giving Reading, Bolton and the like the chance to ride on the big 4-6<br />
and promote their brands.&#8217;</p>
<p>He re-iterated that the decision to host the matches was not up to<br />
FIFA or reginal associations, but to the individual national Football<br />
Federations. `Read my lips&#8217;, he had said earlier in the meeting, `if<br />
the local football federation do not think this is a good idea for<br />
football development in their country, we will not do it.&#8217;</p>
<p>`We believe that where we are successful, football around us is<br />
successful. Since 1992 we (the Football league, the FA &#038; the PL) have<br />
all grown together.&#8217;</p>
<p>At the beginning of the meeting he had said that fundamental to the<br />
rationale of the whole proposal was `keeping the PL collective<br />
together against substantial threats from the bigger clubs (that they<br />
didn&#8217;t want to have to play in the League Cup, FAC replays, etc, that<br />
they wanted to parcel off their own TV rights individually, etc).&#8217;<br />
Throughout the meeting Mr. Scudamore&#8217;s arguments were fundamentally<br />
reliant on such spurious linkages and underlying threats that without<br />
him and new proposals like this, English football would all fall<br />
apart.</p>
<p>Needless to say, we made our total opposition clear and stated our<br />
determined intention to keep campaigning against this in whatever<br />
ways it would take to defeat it.</p></blockquote>
]]></content:encoded>
			<wfw:commentRss>http://pitchinvasion.net/blog/2008/02/29/game-39-dead-in-the-water-not-so-fast/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
	</channel>
</rss>

